Consumer behaviour is rapidly changing, and they use several channels to explore before they click the “Buy” button. As a brand, it becomes imperative to adopt a multi-channel retail strategy to reach desired target audiences and provide a seamless customer experience. Moreover, a multi-channel strategic plan also helps to increase sales.
While there are many benefits of multi-channel selling, the financial reconciliation challenges cannot be ignored as it directly impacts net profit. The complexity increases due to multiple channels having a different commercial arrangement with the brand.
Iksula helps brands maximize their profits by automating their reconciliation process. Our Incom Reconciliation Tool helps brands save 5 to 10% on their net e-commerce margins with clarity on inventory availability and payments.