Payworld, a FinTech company handling millions of transactions daily, needed a robust data analytics pipeline to enable scalable BI reporting and customer insights across its growing operations.
The Challenge
Existing systems could not handle high-volume data efficiently.
• Disparate transactional data across systems • Slow manual report generation • Lack of unified analytics infrastructure
Iksula built an AI-powered analytics stack processing 26M+ transactions daily across 450+ tables. Unified warehouse architecture improved reporting and integrated LTV and cohort models for growth insights.
• Automated, scalable data pipelines • Unified data warehouse for BI and ML • Predictive models for customer retention and performance tracking
Business Metric Improvement
The platform boosted business efficiency and data-driven decision-making. • 40% faster report generation • 15% improvement in customer retention • Always-on analytics for real-time performance tracking