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Twenty years of commerce work, built here

India is where Iksula started, where most of our people are, and where a large share of our longest client relationships still sit. We build commerce platforms, product data operations and AI capability for Indian manufacturers, consumer brands and retailers. We deliver for the rest of the world from the same bench.

What Indian companies are actually asking for

Business to business commerce for a dealer channel 1

Business-to-business commerce for a dealer channel

Indian manufacturing sells through a deep, multi-tier channel. The commerce question here is rarely about consumers — it is about giving dealers and distributors a self-service channel with contract pricing and real stock visibility.
Product information and asset management 1

Product information and asset management

Consumer goods companies at Indian scale run enormous asset libraries across brands, languages and packaging variants. The same product data has to reach modern trade and a very long tail of general trade.
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AI that stays inside the perimeter

Indian enterprises are moving fast on AI and are careful about where their data goes. Deployments inside the client’s own perimeter — their cloud, their access control, their models — are the norm here rather than the exception.
Scheme claim and settlement operations

Scheme, claim and settlement operations

Channel schemes are how Indian manufacturing pays its distribution network, and they are almost universally run on spreadsheets and goodwill. Building a governed settlement system is a live and growing part of our work here.

The kind of work we do here

We are building a governed scheme and settlement system for a listed Indian cement manufacturer with around two and a half thousand direct dealers — ten beneficiary tiers, twenty-three scheme structures, and two-way integration with their core system. We are rolling out a messaging-first sales workflow for an automotive aftermarket manufacturer with company stores across three regions. We built and support the business-to-business commerce platform for an Indian industrial pump manufacturer, with a guided product selector live on its storefront. We also automated its reporting across several source systems.

We built the digital asset management platform for two of India’s largest consumer goods companies. We built another for an HVAC manufacturer, whose distributors and retailers reach the same content through a mobile app. We built and operate a private enterprise assistant for an Indian consumer goods company — company-wide, inside their own perimeter. We run the customer support operation and a margin recovery programme for an Indian fashion retail group.

We run digital shelf audit and competitive benchmarking for a global snacking brand’s India business. We built a purchase application for farmers on behalf of an agri-inputs manufacturer, linked to its physical store network. Across South-East Asia we build and support commerce platforms for global footwear and apparel brands.

How we deliver from here

One bench two roles

One bench, two roles

The India bench delivers for Indian clients and for clients in the United States, the Gulf and Australia. The same specialists, the same accelerators, the same practices — which is why a client elsewhere gets a team that has already seen their problem.

Onshore and offshore mixed to fit

Onshore and offshore, mixed to fit

Client-facing architecture and data leads where they are needed, with delivery depth offshore. Most engagements run as a blend rather than one or the other.

Specialists not bench supply

Specialists, not bench supply

Our people arrive trained on our own accelerators and practices, so they land productive in a commerce or data context rather than needing six weeks to learn the domain.

Where to go next

Four ways to work with us

Pick the shape that fits the problem, not the other way round.
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Projects

A defined scope, a fixed outcome and a date. Best when the problem is understood and the answer is a build.

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Dedicated teams

A standing team that works as an extension of yours. Best when the work is continuous and the domain takes time to learn.

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Staff augmentation

Named specialists who join your team and report into your managers. A service delivery manager and an agreed service level sit behind them, so a staffing engagement can mature into owned outcomes.

commerce capability centre 2

Commerce Capability Centre

Your own commerce, data and AI capability, established and then transferred to you. We run the work while we build the team that will take it over.

Frequently asked questions

Primarily in India, which is where Iksula was founded and where most of our delivery capability sits. We work with clients in the United States, the Gulf, Australia and South-East Asia from the same bench, with client-facing leads placed where the engagement needs them.

Yes, and for most Indian enterprises that is the requirement rather than a preference. We deploy inside your perimeter — your cloud, your single sign-on, your role-based access, your choice of model — with document grounding on your own content. No business data leaves your environment.

It is a large part of what we do here. Scheme structures, beneficiary tiers, claim evidence, credit note batches and dealer settlement are the specific problems, and they are different enough from Western trade promotion that generic software rarely fits. We build for the structure that exists rather than asking you to change it.

We serve South-East Asia from India, and our delivered work there is commerce platform build and support for global brands operating in the region. We would rather tell you that plainly than claim a local practice we do not yet have.

Both, and they are genuinely different problems. Expanding out means your product data has to satisfy formats and regulations it has never met. Coming in means learning a channel structure and a price architecture that look nothing like the one you know. We have done each several times.

Tell us what is breaking

A short conversation is usually enough to tell whether this is a data problem, a platform problem or an operating problem. Book thirty minutes with our team.

Connect with our experts

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DJ Basumatari

Chief Executive Officer

Abhishekh Jain BW

Abhishek Jain

Director - Solutions & Innovation

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